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ABOUT US

7 day small boat cruise adventures, since 1949
Letter from the CEO
Taking on a leading small ship cruise line as it transitions into its 3rd generation comes with a profound sense of honor and responsibility. Variety Cruises is proud to continue to offer life-enriching experiences that go deeper into a destination, connecting our team of experts with travelers from around the world, and work together to positively impact the communities and natural habitat in which we visit, while also adhering to our underlying ethos to create a better world at sea.
Since 1949, thousands of travelers have experienced our immersive seven-day sailing adventures to explore the true identity of a destination, while enjoying the comforts and benefits of small ship sailing. Our signature 360º degree approach to operations starts with designing and building state-of-the-art vessels, to crafting and executing our detailed itineraries, and ensuring the safety and comfort of our guests in their “home at sea.” We maintain our small ship cruise spirit, hosting no more than 100 guests in any given sail, offering an intimate and personalized experience that Variety Cruises is known for around the world.
Our times are challenging, but we deserve to get to know our world in a deeper way, so we continue to sail forward with your smiles fueling our team. From Greece to West Africa and beyond, travelers can discover authentic local and indigenous cultures, regional cuisine, ancient sites, remote villages and natural wonders only small ships can reach. Variety Cruises ensures that their life-enriching experiences reflect cultural and ecological sustainability and inclusiveness—a company priority—with sails that are in-depth and community-driven, yet go deeper and give back, while leaving a minimal footprint behind.

Creating a ‘better world at Sea’™, since 1949.

Filippos Venetopoulos
CEO, Variety Cruises
So let’s go deeper: deeper into the joy, deeper into the history and culture, deeper into the traditions of the local cuisine, deeper into undiscovered remote areas only approachable by small boats, deeper into the communities… deeper into our natural playground.
OUR LEADERSHIP
Filippos Venetopoulos
CEO
Dimitris Vassilakis
Chief Operations Officer – Founding Partner
Christina Venetopoulou
Chief Experience Officer
Dimitris Paschalidis
Chief Financial Officer
Malvina Vonta
Chief Commercial Officer
Isidoros Karamouzos
Chief Technology Officer
OUR MISSION IS TO PROVIDE SEVEN DAY LIFE ENRICHING EXPERIENCES AT SEA
OUR
MISSION
OUR STORY
1949
From the ashes of war, historian Diogenis Venetopoulos becomes the pioneer in educational group travel, with the vision of going deeper by sharing “his Greece” with international guests, while focused on protecting our archaeological heritage.
1968
The company expands at Sea, with our first baby, the week-long Classical Greece, on board the wooden caique Eleftherios, introducing our intimate, less-than-100 guests formula.
1978
The torch is passed to the 2nd generation, as Lakis Venetopoulos takes over the reins, with the vision of sharing his father’s signature formula with a wider audience & portfolio of destinations. Through a series of partnerships, the fleet is upgraded to meet the highest standards of safety by SOLAS, preparing for the next phase.
1996
Our seven day small boat formula expands its reach with the launch of a series of world-wide cruise destinations, celebrating our first one abroad in the Seychelles.
2005
Variety Cruises is founded, as Lakis Venetopoulos and Dimitrios Vassilakis merge Zeus Tours & Yacht Cruises and Hellas Yachts, expanding the fleet and the destination collection.
2012
The Variety Voyager is introduced announcing a new class of small boats.
2016
Variety is awarded USA TODAY’s reader’s choice award as the best boutique cruise line.
2019
During the challenging pandemic times, Filippos Venetopoulos of the 3rd generation takes the reins from his father as the company’s fleet is placed in partial lockdown. A select number of vessels are allocated to provide repatriation missions and medical accommodation, in partnership with local governments and the United Nations.
2020
VARIETY CARES is founded, taking the original focus of protecting archaeological heritage a step further with the mission of clean oceans, gender equality, and education for all.
2022
Variety Cruises launches its adventure re-brand. Our mission continues to be providing seven day life enriching experiences at sea. Our vision is to create a better world at sea, and our goal is to absorb 1% of the cruise market into small ship eco-cruises, while always polishing our 360º from-inception-to-execution approach. All while continuing to go deeper into the destinations we visit, leaving a minimal or positive impact behind, with our guests, our team and the local communities at heart.
WHY
US

What separates us from the pack is our unique formula behind our seven-day life enriching immersive experiences at sea on board our small boats, engrained in our DNA since 1949.

Our secret recipe ingredients include:

  • A family business since 1949
  • Our rich history and experience
  • A variety of small boats to suit every style
  • Our diversity-driven team of experts and staff
  • Exclusive destination-driven partnerships
  • In-depth shore excursions and a’la carte options
  • Small boat benefits including swimming off the boat
  • Access to remote areas approachable only via small boats
  • Mediterranean dining with local influences
  • Sustainable food sourcing supporting the local economies
  • Greek hospitality engrained in all our training and DNA
  • SOLAS certified state of the art standards of safety
  • Our 360º approach to overseeing every part of the process
  • First cruise line to join TOURISM DECLARES CLIMATE EMERGENCY
  • Unique membership program extending YOUR HOME AT SEA
  • Our celebrated reputation and series of accolades
  • Our vision to travel with purpose for a better world at sea™
TOURISM AWARDS 2019 / “Best in Responsible & Sustainable Tourism “
CRUISE CRITIC CRUISERS’ CHOICE 2018 / “Best in Eastern Mediterranean”
USA TODAY 10Best READER’S CHOICE 2016 / “World's Best Boutique Cruise Line”
TOURISM AWARDS 2015 & 2016 / “Best for Small Ship Cruising in Greece “
TOURISM AWARDS 2017 / “Best for Small Ship Cruising in Greece “
Success according to variety cares™ means enriching the natural and cultural environment of all the destinations we visit while honoring sustainability and minimal foot-print practices.
TRAVEL WITH
PURPOSE
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